Showing posts with label anyone pays. Show all posts
Showing posts with label anyone pays. Show all posts

Monday, August 23, 2010

Content Is Still King.

These days anyone who has a job that pays the bills should be grateful and that includes those of us who are lucky enough to working at blogging or freelance writing full time. One of the things I’ve noticed since I’ve been working at this and editing full time is the difference working on the Internet makes to the routine of your life.

I know. Right now those of you who are reading this and work at blogging are saying ‘What routine?’, and that’s just the point. While it’s really cool to be on the cutting edge of where at least some of the future economy is going, it’s a real juggling act at the same time.

Here’s a bit of a timeline for me and how I’ve been able to pay my bills sitting in front of my laptop.

When I first started, I thought I’d just discovered gold and usually after just a bit of time away from my computer I feel the same way today. Still, I can remember that first little contract I got and how excited I was to think that in no time at all, I’d be living on a lake in that part of Canada that Neil Young wrote songs about.

I was sure that the harvest would never end and that my work cup would be brimming full at all times. Gladly, just a few short years later, that prophecy seems to have some true, but I still live in a city.

I’ve seen a few things come and go in just a little time and more than a few news ideas on the Internet that were supposed to put content writers out of work.

Remember when the technology first came along so that you could place video on your site? I could hardly type at all because I was sure that people would stop reading all together and the whole Internet would start chattering with a million never ending videos like a crowded bus terminal.

That may have happened with the advent of places like YouTube, but so far video hasn’t been able to topple the written word. At least as far as I can see.

Then there was the social media craze that still seems to be in full swing. I suppose that has taken a chunk out of  some of the advertising that you need a writer for on the Internet, but I don’t think places like Twitter and Facebook will  present a future threat.

People still go to the website when they need to know about a particular good or service and while they might even watch a video there or be directed to the site from Facebook or Twitter, the real info is in those web pages.

Even when a good seo campaign gets you to the landing page of the firm that you want to look at, you need to be sure that there’s good content to read once you arrive.

What do you think ?

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