Showing posts with label guest post. Show all posts
Showing posts with label guest post. Show all posts

Wednesday, January 19, 2011

5 Lessons I learned from Writing Almost 300 Guest Posts in One Year

I started blogging in January of 2010, and I’ve decided to give what it takes to make my blog successful. This great desire and determination of mine has led me to do a lot of things, some quite surprising, which includes writing almost 300 guest posts in one year. After writing tons of guest posts I’ve learned a lot of lessons, and I wanted to share them with you.

1. Having Goals Matter

You probably have heard many bloggers say that having goals is critical to succeeding as a blogger; this same principle applies to guest blogging.

When I started guest blogging, I used the work hard approach instead of the work smart approach, I didn’t have a specific goal in mind and this led me to writing so many guest posts without tracking the results, it was after I have written so many guest posts that I discovered I’m not getting results.

Right from the onset, make sure you know what your purpose for guest blogging is because it will determine your approach. If your purpose for guest posting is to improve your search engine rankings your approach will be different from that of someone who wants to increase his/her blog subscribers.

2. Quality Beats Quantity

I wouldn’t have agreed with the above statement when I was still new to guest blogging, no wonder they say “experience is the best teacher”.

There were days I wrote as much as 6 guest posts and I write guest posts almost every day of the week, my main aim was to get my guest posts published on many blogs, which led to the quality of my guest posts suffering. I submitted most of these guest posts to small blogs and they ended up sending me very little traffic, some blogs didn’t even send me any traffic.

I didn’t discover the truth until one day, my guest post was published on an A-list blog which sent me thousands of visitors; it was then that I realized that quality beats quantity.

The bitter guest blogging truth many people might not want to hear is this, “submitting 5 guest posts to 5 “big” A-list blogs is better than submitting 100 guest posts to smaller blogs”. Most A-list blogs will send you thousands of visitors depending on the quality of your guest post while the majority of the small blogs will send you very little traffic, if at all.

3. Your Guest Post Will Determine How Much Traffic You Will Get

From my experience with telling people the benefits of guest blogging I’ve seen a lot of people who believe that writing valuable posts for other people’s blogs is a waste of time. They believe it’s better to have all their best posts on their blogs only.

The truth is, if you write an exceptional post on your blog it can go viral, but as far as blogs with little traffic are concerned, luck plays a very large role,

In order to get good results from your posts you must have a big audience, and one great way to do this is by writing for other, larger blogs. A guest post on a big blog can send you far more traffic than you’ll ever get in a week, no matter how great you think your blog posts are.

Another thing is that many people make a mistake of writing low quality guest posts for other blogs, as this ends up affecting them because it is either rejected or it underperforms on the blog they submit it to.

The better your guest post, the more traffic you get – and this factor might be even more important than the size of the blog you as publishing your post on.

4. It is Very Important to Work on Sustaining Your Traffic

When I wrote a guest post for an A-list blog that sent me thousands of visitors, I was so happy and I began to think I would be getting so many visitors from that period onward. How mistaken I was. A lot of factors will determine the percentage of visitors you’ll be able to sustain from your guest posts, some of these factors include the quality of your own content, your domain name and your design/user experience.

It is very important to work on getting as many visitors from your guest posts to subscribe to your blog because that is the best way to keep them returning over and over again.

5. Rejection Is Inevitable

One thing many people are afraid when they consider guest blogging is rejection. They wonder what will happen if the other person doesn’t like their posts. That is a pretty good question, but you should also know that being rejected is not the end of the world – as long as you will be guest posting you should always be prepared for rejection. What matters most is not the rejection but how you deal with it.

If a blogger rejects your guest post, try to face the reality and find out what can be responsible for your guest post being rejected. It can be because of your guest post’s quality, it can be because of too much grammar errors and it can be because your guest post is not in line with the style of that blog. If you can’t figure out what is responsible for your guest post being rejected try to get in touch with the blogger and ask him/her politely to tell you why your guest post was rejected so that you can improve on it in the future.

Share Your Thoughts

What do you think about guest blogging? If you were to start guest posting again what would you do differently? Feel free to share your thoughts in the comments section.

About the Author: Onibalusi Bamidele is a 16 year old entrepreneur and founder of YoungPrePro, a site with practical tips on achieving online success.

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Thursday, December 23, 2010

10 Realistic Blogging Goals for the New Year

It’s that time of the year again when we ramp up to the New Year and start envisioning what changes we can make in our lives. Since I would imagine that your blog is an important part of your life, I’m sure many of you are looking for ways to add value to your blog. You want to make some positive enhancements to your blog as the New Year comes ringing in.

As a fellow blogger, I too am always looking for ways to improve my blog site and my blogging, for that matter. But I want to set some realistic goals that can be met. Not attaining unrealistic goals can be disheartening. For example, at my present place of employment, we had a VP of Sales who, every month, would project an unrealistic pie-in-the-sky revenue number. It was so unrealistic that the monthly revenue number was never met and eventually his words fell on deaf ears. He wasn’t taken seriously and the sales reps became disenchanted because they could never reach the goals that the VP was spouting.

So, this year, try to set some goals that are attainable. Don’t go into the New Year with the goal of hitting a Page Rank of 6 if that is unrealistic. Don’t strive for a subscriber number of 10,000 if it’s clearly not attainable. Take baby steps and try to take positive steps and maybe you’ll build some momentum in the coming year.

1. Tweak your Theme
I purchased a fully functional WordPress theme for my blog a while back and I really like it. The thing is, I’m probably utilizing a fraction of its functionality. This year I am hoping to learn more about all of the bells and whistles that my theme can do for my blog site. I’m hoping to tweak my theme in an effort to present my visitors with a new look and feel. Try not to stay stagnant with the look of your blog. Take advantage of what your theme can do for you. If you’re not happy with your current theme, there are plenty out there that you can purchase for a reasonable amount.

2. Become SEO-savvy
I am guilty of being an SEO novice. I understand the concept but I have yet to truly implement it on my blog site. We all want to rank high in the search engines and, in order to do so, we must become SEO-savvy. You could outsource and use a consultant or you could buy one of the many books out there that speak to SEO. I’m planning on buying a book and boning up on the subject.

3. Collaborate
There are many other bloggers out there in your niche. Consider a joint venture or a collaborative effort with one or many bloggers in your niche space. It may be mutually beneficial. Chances are you are already commenting on their posts. Get to talking and you might find that there could be a project you could work on together that could boost your blogs’ visibility.

4. Advertise
One of the best ways to advertise that your blog actually exists in the blogosphere is to guest post. I know that you’ve probably heard over and over that guest posting helps your blog become noticed. The reason you have heard this is because it is true. Daniel, the owner of this illustrious blog, is letting me do so with this post. I simply could not reach as large an audience without Daniel allowing me this opportunity. Seek out the larger blogs in your space and request to guest post. Don’t be intimidated. They can only say “No”. But if you are persistent and write a quality post, chances are your name and your blog link will be in lights in front of a whole new audience.

5. Outsource
I learned quickly that there are technical aspects of the blogging world of which I may not have the expertise. Instead of trying to do everything, it may behoove you to seek out a consultant who really knows what they are doing. There are many WordPress consultants who charge a reasonable fee if you want to move from one theme to another or if you just need some technical expertise. And when it comes to graphic artists, I found one to create banners for my sites and will use her to create some more images that I hope to use for marketing my online business. Outsourcing may save you a lot of time and aggravation at a nominal cost.

6. Take the time
Time management is always an issue for us blog owners. If you are not a full-time blogger and have a 9-5 job, you must take the time for your blogging. Set aside your lunch hour at your day job and devote it to your blog. Even if you are just writing your blog post in a notepad, you can then transfer it to your WordPress blog at your convenience. Writing the content is the hard part and if you can get it done on your lunch break, you’ll be way ahead of the game.

7. Take back your blog
If your blog has had some type of popularity, chances are there are other blog owners who want to guest post on your blog. This past year I got into a bad habit of publishing too many guest posts on my blog. The problem is that anyone who subscribed to your blog did so because they liked your writing. If you are constantly publishing others’ work then your regular subscribers will become disenchanted. Make it a point to keep the guest posts on your blog to a minimum. Even if you can’t post as many articles, it will be well received by your regular readers.

8. Take a break
This past year I was forced to take a break in my blogging due to a loss in my family. What I actually learned from this experience was that the break helped me revitalize my feelings toward blogging. When I eventually got back into it, I had a whole new sense of exhilaration toward writing. It is definitely worthwhile to take a break in your blogging if you feel you have become stagnant. You may find that it will really help you approach your blog in a new light when you get back into it.

9. Join a forum
I belong to a couple of forums on blogging. What I have found is that it gives me a connection to other bloggers and it also gives me an outlet to ask questions and, more importantly, to get answers. A forum will typically charge a reasonable monthly fee but it will definitely be worth it if you make it a point to participate.

10. Relax
Blogging is supposed to be fun. Hopefully this is the reason you got into blogging in the first place. So, if you can’t post on a regular posting interval, don’t let it consume you. Enjoy the experience and enjoy the process of writing. If you can only post once a month, make it a quality article. Quality over quantity should reign supreme when it comes to posting. Remember, your blog is your brand so don’t diminish what that brand means.

Try to make some positive strides in your blogging in the coming year. Enjoy the process and make the coming year a great one for you and your blog.

About the Author: Bob Bessette writes a blog called TotallyUniqueLife which is geared toward practical solutions, tips, and advice for your life.

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Sunday, October 3, 2010

Blogging Tips from Pro Triathletes

This is a guest post by Mike CJ, co author of Beyond Blogging.

One of the businesses I consult with organizes triathlon events. Although my work is based around their blog and social media presence, I also enjoy getting stuck in as a general volunteer on the actual events.

The triathlon we run is called Ironman, and it consists of a 3.8km swim, followed by a 180km bike ride and finished off with a 42.2km marathon. Our triathlon is renowned as the world’s toughest, as athletes have to endure our searing heat and a mountainous bike course.

I’ve been lucky enough to get to know several world-class, professional competitors, and it was while talking to one of them that the similarity between what they do and what bloggers do dawned on me.

It’s the details that count

Steve was explaining to me that the difference between being a winner and an “also-ran” in triathlon is about improving a wide range of factors, bit by bit, over time.

He said the mistake most amateurs make is to focus on what he called “The big one”— the biggest challenge. In triathlons, that’s almost always the bike discipline, or the marathon. Amateurs tend to work hardest on those areas, believing that there is a lot to be gained from the two longest legs.

He told me that they’ll work and work on one area, and then lose all the time they’ve gained in those legs on other parts of the race.

As a pro, he told me the secret to his success was to focus on improving every single element of his race by a small amount every week. As well as the obvious key phases of the race, he also concentrates on small details:

  • the swim start, running into the sea and getting into a stroke fast
  • stripping his wetsuit off while running to the transition area
  • getting sun cream on quickly
  • leaving his bike shoes strapped to the pedals and doing them up while riding
  • changing his seat height for the final few miles to get his legs ready for the run
  • dismounting from the bike and racking it fast
  • putting his running shoes on while running
  • planning his fluid intake during the race.

These are just a few examples, but he told me that he seeks to improve the efficiency of each of those factors by several per cent every year. In real terms, he may make up only a few seconds on each, but when they’re all added together, he improves by minutes every single year.

How to blog like a pro triathlete

We bloggers love to focus on the big stuff—changing our themes, writing an epic series of posts, or perhaps creating a new ebook or course.

But actually, it’s all the little things that add up to improve our traffic, increase our conversion rate and really move our blogs forward over time. Lasting progress is achieved in many small ways:

  • revisiting old posts to add internal links and improve them
  • adding new follow-ups to keep our email lists engaged
  • testing placement of adverts or calls to action to improve response rates
  • taking the time to follow commenters back to their blogs
  • creating sneeze pages to help new readers find relevant stuff
  • adding links to relevant past posts when we write new ones.

None of these tasks are interesting, fun or sexy, but find me a successful blog and I’ll show you a blogger who does them. All the time.

Mike CJ is a full time blogger and writer who lives in the idyllic Canary Islands. He’s co author of Beyond Blogging and you can find out more about him at Mike’s Life.

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Thursday, September 23, 2010

The Power of Not Giving Up – One Blogger’s Story

A guest post by Naomi Dunford from IttyBiz who emailed last week to remind me (Darren) that today is ProBlogger’s 6th Birthday and asked if she could write a birthday post. Here it is!.

I’ve sat where you sit.

I’ve devoured the articles and the blog posts and the link roundups. I’ve agonized over whether I could afford that video camera or that conference or that membership program. I’ve felt like a fool for even hoping this blogging thing could ever work.

I’ve sat right there and I know how scary it is.

Maybe I should introduce myself. My name is Naomi Dunford, and I was just like you.

I was desperate, scared and pregnant. My doctor had put me on bed-rest. I had to leave work because I was fainting all the time. Even before he was born, we knew our baby boy would have health problems.

We had intermittent web access because I could only intermittently afford to pay the bill. My husband was making very little money in a job working nights and it was going nowhere. Things did not look good.

Then I found Problogger.

I read all the archives. (All the archives.) Read some Copyblogger. Read some Chris Brogan. Slept. Drank a lot of tea. Had some panic attacks and spent a lot of time thinking about how cool it would be to be a problogger one day.

You’re waiting for the bit where I say it got better, right? Where I say I dove right in and created a blog and hustled my way to fame and fortune? Sadly, no.

I did nothing. Nothing. For a year.

I had my son. Went back to my job. Left work in the middle of my shift on my fourth day back. Went down to one (sub-poverty line) income. Flirted with the idea of starting a business. Got one half-hearted client. Put our son to bed by myself. Ate a lot of rice.

But I kept reading Problogger.

One day, Darren mentioned he needed businesses to sponsor his third birthday giveaway. Sitting there, nursing my son in the middle of the night, I had a crazy idea. I could be a sponsor. I had no idea what I was going to give, but the deadline of Problogger’s birthday was enough to get me going and get my blog launched.

I decided to give some marketing coaching. I had to fill out a form to say who I was and what I was offering, and I wrote that IttyBiz was the “offshoot blog of IttyBitty Marketing”. IttyBitty Marketing? Please. We’d had the sum total of one client and to this day, they haven’t paid me. But I had to put something in there. I sent it off, and then all I could do was wait.

(The actual story of how I went from not even having a domain name to launching my site on a Technorati Top 100 blog in four days is pretty uninteresting, although there are some juicy behind the scenes highlights and an adorable picture of Xavier here.)

I launched the blog. I wanted to email the people who commented to enter the contest and invite them to IttyBiz, but I didn’t have their email addresses. (I ended up clicking on all their links and personally emailing them via their contact pages, a process that took two full days. We worked straight through the night.) I did the same with the other sponsors.

I got some readers. Not a lot, but some. I got a little bit of traffic. A few other bloggers said some nice things about what I wrote. My goal was to get a thousand subscribers before Christmas. I didn’t make it.

But I kept reading Problogger.

Let’s flash forward three years.

My blog now employs six people. We have over 20,000 readers. We’ve helped more than 1000 people quit their job. As an affiliate, we sold enough copies of Teaching Sells to fund a school in Cambodia.

My husband quit his job. We’re unschooling our son. We moved to England for a while. We bought a little house. We finally got a car. We went to Cuba and Ireland and SXSW and Blogworld a few times. I threw a party in Austin and Darren came.

We’ve had ups and downs. I got pregnant again and lost the baby. Burned out. Missed some deadlines. Had a few site crashes. Got hacked a couple times. Did some stuff I’m not proud of. Did some stuff I’m very proud of.

And we’re home. My husband kisses my little boy goodnight seven days a week.

But here’s the really crazy part.

Nothing special happened.

I didn’t just happen to get a column in the New York Times. Nobody invited me to be on Oprah. I didn’t conveniently score a book deal. Despite my repeated attempts, I’m still not married to Brian Clark. I didn’t do anything special. The gods did not smile on me.

I just kept reading Problogger.

The point of all of this?

Please don’t give up. I know it’s terrifying. I know you are under indescribable pressure to do something serious with your life and grow up and forget your crazy blogging dreams. I know that some days, this is the hardest thing you’ve ever done.

I know your family thinks you’re crazy. I know you feel completely alone. I know you feel like it’s never, ever going to work.

But what you’re reading here? It works. I promise. Please don’t lose heart.

Happy birthday, Problogger. And thank you, Darren. I am blessed to have you as my mentor and honoured to have you as my friend.

Naomi Dunford writes at IttyBiz.

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Saturday, September 11, 2010

5 Ways to Blog Like Bruce Lee

Bruce_Lee.jpg
Bruce Lee is the most influential martial artist to ever live.

In the book “Tao of Jeet Kune Do” he shares many of his philosophies on life and fighting. The great thing about his teachings is that they can be applied to just about anything, including successful blogging.

Let’s examine what Bruce Lee can teach us about the art of blogging.

1. Drive to succeed

“You can win if you want to badly enough,” means that the will to win is constant. No amount of punishment, no amount of effort, no condition is too “tough” to take in order to win.”

Becoming a successful blogger is damn tough. The fact that such a tiny fraction of bloggers actually make a living from it underscores just how challenging it is.

While the above is true, to have any chance of reaching your goal of making a living as a blogger, you really have to want it. It can’t merely be a passing thought, or a fantasy you have when feeling inspired. It has to be a fire that rages within you from the moment you awaken to when you hit the sheets at night. If you don’t have that kind of passion, your chances of becoming a professional blogger are slim.

2. Seize Opportunities

“If you think you have the opening, you should let it fly and not be half-hearted about it.”

When opportunities arise, don’t hesitate. Instead, make the move and put your full effort behind it:

If you notice a popular blogger hasn’t posted in a while, this could be your golden opportunity to submit a guest post. Don’t hesitate, churn out your best material and let it fly.

If you come up with a killer idea for a post and decide to save it for when your blog has a larger audience, that’s a mistake. It’s far better to write that post now and submit it as a guest post to a large blog which will grow your audience, now. The time to increase the popularity of your blog is now, not tomorrow. Seize the opportunity.

3. Use Your Energy Wisely

“A relaxed technician expends mental and physical energy constructively, converting it when it does not contribute to the solution of the problem and spending it freely when it does.”

Blogging is hard work, so using your energy wisely is essential to your success.

Don’t allow nasty emails or comments from haters to diminish your energy. Instead, use all your existing energy to further your goal of making your blog even more successful.

Likewise, if you’ve reached a temporary plateau, don’t feed the flames of frustration. All that frustration drains you of energy. Instead, use your energy to write guest posts, and brain storm new ways to broaden your reach and gain new subscribers.

Your energy is the currency for which you can further your objective. Use it wisely.

4. Practice

“Each performance of an act strengthens the connections involved and makes the next performance easier, more certain, and more readily done.”

Are you writing daily? If you’re a blogger you’re a writer. The best bloggers make writing a consistent habit. You don’t have to post everything you write, but you should create a habit of writing as consistently as possible. Not only will this lead to you writing better blog posts, but the time it takes you to write posts will decrease as well.

Practice your craft as much as you can and it will only improve with each passing day.

5. Passion

“We are told that talent creates its own opportunities. Yet, it sometimes seems that intense desire creates not only its own opportunities, but its own talents as well.”

Don’t get hung up on whether or not you have the requisite talent to become a successful blogger. Talent isn’t a fixed phenomenon. On the contrary: You can significantly improve your blogging skills by reading and writing daily.

If you want to become proficient at writing headlines, you can do it. If you want to write quality openings in your blog posts, you need only study and internalize the proven methods that work for other successful bloggers.

If you want to write great content, you’d be wise to follow blogs like Darren’s and to read often and widely.

Apply the wisdom of Bruce Lee today and you’ll be kicking-ass in no time.

About the Author: Ted Pendinun is a part time actor who aspires to one day have a blog that inspires many. In his spare time he enjoys surfing, martial arts and going on whale watching expeditions.

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Tuesday, September 7, 2010

Just Maybe… He Who Blogs Less Blogs Best

A guest post by Larry Brooks, of Storyfix.com

Or she

Regarding the title… it’s just a saying, no penis required.  It’s not your father’s media anymore.  Hard to cull the gender-based colloquialisms out of the language sometimes.

She who blogs less blogs best is every bit as gender-biased… but let’s move on.

When we begin our blogging journey, we are overwhelmed with advice. 

Most of it terrific, some of it downright confusing. 

Like ash from a nearby fire, it all settles on the emerging structure of our blogging dream, and what remains after the first stiff wind tends to infuse itself into the content-driven infrastructure upon which we are building.

A little purple, I’ll grant you.  Let’s just say we need to filter what we read and make our own way.  This is why blogging is always a lesson in life 

One of the best pieces of conventional wisdom for newbies is to saturate your site with quality content as quickly as you can. 

If you can begin your branding with a muscular archive in place, credibility ensues.  And because that can’t really happen, what does happen is that you find yourself putting up a new post each and every day.  Sometimes for months.

It works at first.  And then, after a few months a dark day arrives, usually completely unannounced, when you stare at a blank screen and realize you have nothing.

The well is dry.  You’ve said it all. 

It’ll be temporary, followed by a guilty flurry of contrived and slightly redundant takes (you’ll call it spin) on previous stuff.  Or someone else’s stuff.  Or completely irrelevant stuff.

Much of which will suck.  Thus deepening your emerging sense of depression.

But even then – especially then – the blank screen will return, inevitable as your forthcoming middle age double chin.

I’ve been there, suffered through that. 

And got the chin lipo to show for it.

Then suddenly – also in alliance with prevailing blogging wisdom – after 15 months online, I rounded an equally inevitable corner into Phase Two of the blogging journey.

I cut back.  Stopped posting daily.  Stopped demanding too much of myself. 

I no longer felt I had to sweat silver bullets to make the team.  My spot on the roster was secure, at least if I continued to show up and Play Big.

So I reduced my output to a twice-weekly pace, and obligated myself to doing so by announcing it in my News Post beneath my banner.

Nothing says commitment quite like something shown in bold red ink.

Great fear accompanies this transition from insecure, ambitious newbie to confidently cruising-forward niche guru.  But with great fear, mixed with the requisite desire, comes a sort of courage you never knew you had.

And courage, tempered by the right kind of confidence, almost always rewards you.

Here’s what happened.

My subscriptions had gone flat.  Same with my daily visits. 

Flat as the Neilson ratings for American Idol.  Flat as Heidi Montag’s forthcoming breast reduction.  Flat as Whitney Houston’s latest televised version of I Will Always Love You.

Soon after my Great Awakening, the numbers quickly, if not markedly, reversed.  Subscriptions and visits began to grow.  Pingbacks began to ping.  Guest post proposals began arriving from both directions.

All for one reason that had everything to do with the scaling back of my output.

Somebody once said that less is more.  In fact, many wives declare this the day they hit menopause.

Other than making money, this advice is golden in any context.  Ironic, because sometimes that’s precisely what it takes.

It was quality trumping quantity.

The transition had nothing to do with my enthusiasm, commitment or ability to deliver value.  It had everything to do with allowing what is perhaps the most potent essence of value to work its magic – I allowed time to enter the equation.

Fewer posts can mean better posts.

Such a strategy – functional only if your site does indeed offer a hefty backlog of archived content – rarely fails.  And you’ll know it’s time when your ability to conquer that blank screen makes you want to go do something else.  Like exercise.

After a day or two of power walking the mall, you’ll be itching to get back to it.

It’s like sex in middle age.  Less really can be more.  Nature steps in to jack up the stakes.  Anticipation is the sweet torture of impending passion. 

With or without a penis, you can take this advice to the blogging bank. 

Write less.  You just might find yourself writing better.

Larry Brooks writes about storytelling on Storyfix.com.  His book, “Story Engineering: Mastering the Six Core Competencies of Successful Writing” comes out from Writers Digest Books in February.  As you can see here, he’d really rather be writing about sex.

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