Showing posts with label Persuasion. Show all posts
Showing posts with label Persuasion. Show all posts

Monday, February 7, 2011

Is Your Low Social IQ Dooming Your Blog?

What’s wrong with my blog? That’s a very frustrating question that many bloggers ask. You’re passionate about your topic and you provide great advice to solve reader’s problems. You wrap up your posts with interesting questions, inviting readers to share their opinions in the comments. You offer clear calls to action.  Unfortunately, no one seems to be listening.  Post after post reveals no more than a handful...

Tuesday, February 1, 2011

How to Capture Your Reader’s Attention

“OH MY GOD! Your hair is on fire!” Well, that’s probably not true. I only said it to get your attention. Getting attention is the most important part of online marketing. No matter how brilliant your ideas are, you can’t even offer them to your prospect unless you’ve made her look in your direction first. You have to get your prospect’s attention before you can turn her into a reader, let her know how wonderful you are, or sell her something....